Skip to main content

Morgana - Small is the new Big

Morgana at RejuvenateI’ve been thinking about this a lot in recent weeks. Small is the new big.

I see friends focus on their big online events with the massive email campaigns. 6 figures used to be a sales target. Then 7 figures. Now it’s multiple 7 figures.

The business model can be GREAT for creating awareness, building a movement, forming a community.

It can also be a lot of stress and a huge money suck. That big money launch doesn’t look so big when you look at the net profit–what’s left over after all the contractors and partners are paid.

I was running numbers recently on what it would look like if I were to do one of these events myself. It looks like I’d need to make over $100,000 in sales BEFORE I saw a penny of profit.

This totally works for a number of my friends. I have trouble making sense of it.

I’ve had so many conversations with high profile people in personal development who did their big online events, did their big on stage events, made massive amounts of money… only to discover they were exhausted and in the hole financially. And these are GREAT people! Far better at promotions and sales than I am.

Is it any wonder that everyone seems to have Adrenal fatigue these days?

I’m sharing this with you because it’s so easy to get seduced by the “Go Big!” hype. And it’s not your only option for a rich, impactful, and prosperous life:

I’ve been very happy scaling my business down to work with fewer people, deeper. A decade ago I was working with hundreds of clients each year. No more! Instead I focus on micro retreats of 8 people or less. Very small coaching groups, small enough to offer 1:1 coaching to EVERY member. Deep dive 1:1 private clients. The smaller the group, the bigger the results.

I may very well try the massive online launch option at some point. But for now I love small. Less stress. Fewer moving parts. More client happiness. More profit.

 



via Morgana Rae & Charmed Life Coaching, Inc. http://ift.tt/2cpTEWO
Labels:

Comments

Post a Comment

Popular posts from this blog

lynda - Jane Wurwand, Founder of Dermalogica, this week on Glambition Radio

Jane Wurwand is not only the founder of the #1 brand of skin care in the world, but she’s also changing women’s lives on a global level . I’m thrilled to have her as my guest on today’s episode of Glambition Radio . Jane (originally from the UK) and her husband launched their business back in 1983 in Marina del Rey, CA with $14,000, no bank loans and no investors. Today, Dermalogica boasts sales of more than $250,000 million a year and is sold in 86 countries around the world! It’s a true rags-to-riches story, and she tells all in our interview . What many people may not know about Jane is that she is also fighting to empower women all over the world. She founded FITE , Financial Independence Through Entrepreneurship, which invests in local grassroots initiatives to help women and girls become leaders . To date, her FITE program has helped fund more than 40,000 loans for women to start or grow businesses in over 65 countries! (Visit JoinFITE.org to see how you can get involved.) O
Post a Comment
Read more

SMART Goals 101: Goal Setting Examples, Templates, and Tips - Brian Tracy

I think you’ll agree with me when I say: We’ve all heard that SMART goals are important . But a lot of people are left with questions about them, for example: What exactly are they? How do we use them correctly? Are they really contributing to your success? Here’s the deal: When it comes to achieving success, one of the most important steps that you can take is setting good goals. It is also important to recognize, though, that not all goals are created equal. In this article, we’ll take a look at a special class of goals called SMART goals and how you can use them to heighten your chances of success. FREE SUCCESS TOOL: Brian Tracy’s 14-Step-Goal-Setting Guide What is a Goal? A goal can be any objective that you set for yourself and push yourself to achieve. Sometimes that goal may be small (like waking up an hour earlier than you normally do) and sometimes it may be larger (like earning a promotion). But here’s the kicker: While having goals of all kinds is almost
Post a Comment
Read more

bosanchez - The Bias of Fathers

One day, I was at a Christmas party. And parents were forcing their small kids to sing, bribing them with lollipops to banana splits to doll houses to Boracay vacations. One father — a friend of mine whose name I won’t divulge as it would be hazardous to my health — brought his little five-year-old daughter to the front. Because he even had a Minus One prepared, we thought, “She must really be a good singer.” So everyone clapped their hands and cheered as the music started. Then the five-year-old began to sing. Or at least made some kind of sharp noise.  But she didn’t get one key right. The cute little girl was absolutely tone deaf. From beginning to end, she sounded so awful, the experience was similar to having an endoscopy without the anesthesia. But the father was right beside me, still taking photos, still smiling from ear to ear, his eyes glued to his little daughter. He looked at me and smiled, “She may not sound right, but can you see how lovely she sways her hips?” Th
Post a Comment
Read more